I have seen this repeatedly in marketing materials from United First Financial (UFirst Financial/UFF) and their agents, another example of the misleading material provided to sell their product, the Money Merge account (MMA). Throughout the history of this company, they have provided nothing but false and/or misleading statements into their advertisements, many of which I have already exposed here and in my previous ActiveRain blogging.
Now, let’s look at another one, this time using a quote by one of the foremost figures of intelligence in history, Albert Einstein. The quote that they use is:
“Insanity means doing the same thing over and over again and expecting different result” (Albert Einstein(?) – It is believed that this quote was actually misattributed to Einstein and is actually a quote of Rita Mae Brown)
The truth is, by adding this quote to their advertising, they are even telling you that there product sucks in reality. While they will misuse the quote to bring justification to their product, by saying that carrying a mortgage is insane (in essence), reality is completely different. One could argue that the true insanity is believing that paying off your mortgage in the first place since that is what has been done over and over again and rarely brought wealth to those whom have done so.
In fact, now that boomers are hitting retirement, we can see the gruesome reality that many are failing to be in a position to retire since they had focused a lot on paying off their mortgages and pensions of old are no longer to be found, which is what our forefathers relied upon. So, the argument that paying off your mortgage, especially through mortgage acceleration programs is the really insane choice.
Now, since they are bringing Albert Einstein’s quotes into their advertising, let’s look at another applicable quote Mr. Einstein did as it explains why the Money Merge Account is still being sold, and the agents are making money selling a scam product…
â€œOnly two things are infinite, the universe and human stupidity, and Iâ€™m not sure about the former.â€ (Albert Einstein)
If they doesn’t explain it, the latter may certainly be applicable, sorry.